WEBSHOP
DESIGN
A webshop can be an unlimited profit-source. It is not simply a sales platform, but it can be an online marketing tool, too, if a good design strategy is applied. Adams Creative has developed the strategy of webshop design. We would primarly focus on sales targets, and we would only begin to receive orders, after we have acquired all the necessary strategic knowledge.
The first stage of webshop design is, of course, a well-thought-out corporate identity, and the right choice of sales enhancing tools and features, and their development. With such methods, a webshop is not only able to retain its visitors, but it’s also able to successfully solicit them into buying. Over the course of time, a well-designed webshop platform can actually become more than just a business. The most important milestone in the process of webhop design, is the preparation, and content uploading. Here are the top most essential contents:
Product Categories
The most innate part of a webshop, is the categorization of its products. A well-established list of product categories means we are half way on the road to success. Thus, we can guide our costumers to easily navigate themselves to the right product they wish to buy in our ‘store’. If we intend to upload products to our webshop, it’s very important, that we carefully think out the structure of the product categories first.
Products
The building and structuring of the product database, is a very important and serious phase in a life of a webshop. It’s best to upload as much information as possible of every single product. The minimum, is to accompany each product with at least one product photo and product description. Online consumers are more concious, and they base their decisions on the information provided by the webshop. Depending on the product and target markets, it can be a good idea to share additional information about the product with costumers, such as, FAQs, user guides, warranties, and so on.
Required Text Content
Due to the existence of local, and international mandatory statutory provisions, a webshop must provide certain textual contents, such as, purchase and delivery terms, privacy policy, and company details.
Emails
Nowadays, it’s essential, that a good webshop system automatically communicates with its customers. A well-working system is prompted to send emails to users at the time of registration, purchase, and delivery. It’s worth to take some time to thoughtfully create these contents, and make them as ” customer-friendly ” as possible.
Webshop Solutions
| Marketing Support & Functions | Beginner | Intermediate | Premium |
| Coupons |  |
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| SEO module , Search engine friendly links | |
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| Google Analytics , Webmaster Tools integration | |
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| Social Media Sharing | |
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| Google Sitemap Integration | |
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| Responsive, Mobile Optimized Platform | |
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| Google + Integration | |
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| Newsletter System | |
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| Facebook Fan Box | |
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| Price-sharing Site Integration | |
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| Webdav Integration | |
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| Ladybird Integration | |
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| MailChimp Integration | |
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| Mailmaster Integration | |
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| Chat Module | |
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| Product Selection Supporting Function | |||
| Smart Search Module | |
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| Related Products Module | |
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| TBestsellers Module | |
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| Latest Products Module | |
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| Featured Products Module | |
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| Product Options and Variants | |
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| Downloadable Products | |
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| Last Viewed Products | |
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| Related Product Reviews | |
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| Product Type Management | |
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| Product Parameter Management Module | |
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| Wishlist | |
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| Moving Product Offerings Module (Caroussel) | |
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| Category Offering Module | |
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| “People who bought this product” Module | |
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| Parameter-based Search | |
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| Parameterized Product Comparison | |
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| Soliciting Functions | |||
| Editable CSS | |
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| Discount Scheduling with Timer Option | |
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| Customer Groups Modul | |
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| Dynamic Banner Changer | |
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| Custom HTML Module | |
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| Special Product Image Zoom | |
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| Printable Product Page | |
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| Unique Product Features Module | |
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| Appendable Product Documents | |
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| FAQ Module | |
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| Transaction Value Enhancing Functions | |||
| Additional Product Offerings Module | |
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| Free Shipping Threshold Adjustment | |
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| Product Volume Discount | |
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| Price Diversification for Product Groups Option | |
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| Cart Volume Discount | |
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| Gift for Shopping | |
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| Loyalty Points System | |
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| Cart Up-sell Module | |
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| Delivery, payment and other functions | |||
| Parallel Categorization | |
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| Stock Management | |
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| Manufacturers Management | |
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| Product Statistics | |
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| Shipping Lanes Calculations | |
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| Weight-related Delivery Charges Management | |
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| Importing Customers | |
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| State and Country Selection Module | |
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| Auto Help | |
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| Currency Exchange | |
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| Watermark Genearation | |
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| Hungarian Postal Services Logistics Integration | |
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| PickPack Point Module | |
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| Credit card payments ( UniCredit, CIB) | |
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| PayPal , Payment PayU Payments | |
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| Management of Collection Points | |
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| Proposal Request Option | |
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| Languages Option | |
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| Administrative Support Tools | |||
| Administrative Platform | |
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| Excel Import & Maintenance | |
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| Customer Date | |
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| Admin Logging | |
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| Integrated Billing (not NAV approved) | |
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| Gallery Module | |
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| FTP Access ( added to storage space) | |
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| Order Export for Courier Services | |
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| Bulk Picture Upload | |
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| Requesting an Offer | Requesting an Offer | Requesting an Offer |
Terms of lease:
- Custom inquires are subject to an additional fee
- Online customer service, response within 24 hours
- Trainings, printable documentation for the web store (user guide)
- Admin platform access provided for the following: product uploads, categories uploads, static page uploads
- Pre-determined delivery and payment methods
- Content migration provided for CSV or XLS product export files. Initial start-up expense is 35,000 HUF (one time fee)
- 1 year free hosting
- Duration of the framework agreement: unlimited
- Lease payment options: monthly, quarterly, half-yearly
- Available in 3 different theme templates
- Ongoing system updates, upgrades are based on requests by majority